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Viewer analytics

Zype's analytics puts reporting on video engagement, device-level playback, and consumer-level analytics at your fingertips


Consumer-level analytics

Individual consumer transactions and engagement snapshots

  • Viewer engagement data: View video analytics on an individual level including total videos played, device engagement and total hours watched.
  • Consumer activity history: Use each customer’s individual profile page to track details about your users and get insight into payment, login, and activity history.

Video engagement analytics

Powerful insight into which videos perform best

  • Actionable device data: See which devices and players your customers are using to access your content. Use this information to drive content strategy on a per-device basis.
  • Geo-based analytics: Geographic analytics to learn where your customers are located.

Optimize your content with Zype's analytics