Partner with Backlight
Drive customer success
82% of internet traffic is video-based. Our customers increase viewership across platforms while reducing costs.
Unlock new opportunities
Discover creative solutions to technical problems. Be at the forefront of innovation when it comes to media production, storage, and sharing.
Seamless integrated experiences
Custom feature sets, API integrations, and controlled access, so that everyone can get what they need, when they need it.
Gain momentum and drive results with video
Expand your media expertise
Offer clients comprehensive solutions across the entire production lifecycle—from ideation to distribution.
Access proven technology
Leverage our Emmy and Academy Award-winning platforms trusted by media teams worldwide.
Generate recurring revenue
Build sustainable income streams through our growing suite of cloud-based media solutions.
Get dedicated partnership support
Receive technical training, marketing resources, and ongoing support from our team of media technology experts.
Two ways to power creativity at scale
Choose the partnership model that aligns with your expertise and growth objectives.
Technology partners
Integrate your solution with Backlight's platform ecosystem. Create powerful combined offerings that solve complex media production challenges.
What you build
Seamless integrations with our MAM, project management, streaming, and media review platforms
What you unlock
Co-marketing opportunities, technical resources, and joint go-to-market strategies
Who it's best for
Software companies serving media, entertainment, and content creation markets
Authorized Channel Partners
Connect media teams with the technology they need to scale. Perfect for consultants and service providers working with content creators, broadcasters, and production companies.
What you deliver
Full implementation and customization of Iconik, Wildmoka, Ftrack, Zype, Cinesync, and Celtx
What you gain
Technical certification, implementation frameworks, and ongoing technical support
Who it's best for
Media technology consultants, systems integrators, and IT service providers specializing in creative workflows
Let’s build the future of media together
Connect with our partnerships team to explore opportunities and start building solutions that power creativity at scale.