The global video-on-demand market is estimated to reach $98.69 billion in 2022. Furthermore, it will grow at a compound annual growth rate (CAGR) of 8.29% to hit $135.7 billion by 2026. These incredible figures underline how immensely popular video streaming is and why so many organizations leverage it as part of their marketing strategies. To dive deeper, read our complete guide to video content management systems.
But success often comes with increased risk, and the video-on-demand sector is no different. That’s why any organization utilizing video content must consider and protect against potential security threats and stop its videos from being used in ways they're not supposed to be.
How Can I Protect My Video Content?
Video content protection is a crucial consideration for companies. Fortunately, there are a number of solutions that help minimize the risks associated with publishing videos online, meaning organizations don’t need to go it alone.
Here are several ways to protect your video content:
If you’re serious about protecting your video content, you’ll likely come across Digital Rights Management (DRM) video encryption in your research.
DRM video encryption is a method of restricting access to a video so it can only be accessed by those it's intended for. This is achieved by using software to encrypt the video, which can then only be accessed by people with the right key.
What sets DRM apart from other encryption methods is that the key itself is protected—it's never given to the end user, reducing the chances of it being stolen or passed on. Should the key fall into the wrong hands and be used by someone who shouldn’t have it, additional levels of security prevent the content from being unlocked.
It's DRM video encryption that prevents you from transferring and playing files downloaded from iTunes or similar programs to devices other than the one the content was purchased on.
Zype’s VideoMeta CMS is an all-in-one OTT (over-the-top) video content management system designed to not only make your life easier but help you monetize and secure your videos—allowing you to get the most from the content you create.
Contact us to request a demo of our VideoMeta CMS so you can learn how our platform can help you easily, securely, and intuitively manage your organization’s video content.