Backlight is a media technology holding company that has acquired award-winning software businesses in video content ideation, production, post production, distribution and analysis.
Video-forward organizations rely on Backlight’s technology and team to solve their mission-critical business and operational challenges.
Backed by leading growth equity investment firm PSG, Backlight has scaled its revenue, team and solutions rapidly with the acquisition of five, fast-growing media technology brands: ftrack, iconik, Celtx, Zype and Wildmoka.
Backlight acquired award-winning software businesses spanning the entire video content lifecycle - from ideation to monetization. These video and gaming-focused SaaS brands were built by visionaries in the creative & entertainment industries who demonstrated the ability to solve real market needs and become beloved by their customers.
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