Product Updates: YouTube, Twitch playout destinations, Ad Suppression

By The Zype Team on January 21, 2022

We're focused on building the most comprehensive end-to-end video infrastructure platform available to help you increase engagement and monetization of content across all your streaming platforms. Read on for the latest product updates out this month and a preview of what’s to come next month.

New Features in Playout 2.0 

Our Playout 2.0 is designed to make creating playout channels easy with tools such as a horizontal programming timeline, the ability to insert live video or ad breaks, API tools to customize to your use case,  and a robust list of popular streaming destinations

This past month we enhanced our Playout 2.0 offering with some new destinations and features, making it even easier for you to create and monetize FAST, pop-up or always-on channels of curated content.

New Destination Connectors: YouTube and Twitch

New Playout 2.0 destination connectors like YouTube and Twitch mean your video can be streamed easily to two of the most in demand outlets across web, mobile and CTV devices. When setting up your channel, select the desired preset destination from the destinations options and fill in the URL details to start streaming in 1080p or 720p. 


Enable Ad Suppression for Specific Destinations

With our new Ad Suppression feature, Playout 2.0 users can send playout streams to destinations that have ad suppression capabilities as a requirement or for compliance purposes. Destinations that require Ad Suppression give end users the ability to control whether or not they receive personalized ad delivery. With this feature enabled, users can restrict ads from being inserted on SSAI enabled Playout destinations. Instead the manifest is sent with ad markers only, which can then be filled by a client provided fallback slate.

The feature can be configured to match criteria specified by the client, leveraging the end user device query parameter data on Ad requests to identify and isolate sessions that should either have Ads inserted or not. 

The Ad Suppression feature can be configured on a per Playout destination basis. To configure Ad Suppression, go to your channel and click on the Destination for which you’d like to enable Ad Suppression.


Updates within the Admin Dashboard

New UX Updates for Program Guides and Categories Pages in Zype CMS

We’ve updated the user experience for the Program Guides and Categories pages in Zype Admin. These pages now reflect new styling and provide a more intuitive experience so that you can more easily add or edit new Program Guides or Categories. Updates include updated breadcrumbs for easy navigation, new “tool tips” for helpful info assistance, updated tables and a new search bar. 


Coming Soon!

Here’s a preview of some product enhancements we’re working on this month to further improve your video workflows:

  • Easily Add Midroll to Playlists and Program Blocks in Playout -  Support for timeline drag and drop of ad timing placements within Playlists and Program Block content will make it easier to monetize content with midroll ads.
  • New Integrations Marketplace - Soon users will be able to navigate a new marketplace featuring quick links to technology partners they can easily integrate into their Zype workflows.

Is there a feature you’d like to see that would help improve your video workflows? Please contact us!


Happy Streaming!

Connect your video with viewers, everywhere.